RELOJERIA ALEMANA

Port Adriano, Mallorca

The new store for the legendary “Relojeria Alemana” is located in Port Adriano, the new marina recently designed by Philippe Starck in the southwest of Mallorca.

The program is compressed into five “Precious Boxes” –VIP area, temporary art installations, outdoor lounge, backoffice and signage– leaving the space in between the volumes as an exhibition gallery. Three of the boxes are located inside the store and two more are outdoors extending the exhibition gallery to the terraces. Golden stainless steel plates with mirror finish cover the boxes. The assembly of the plates is made with a deformed set of joints deliberately curved in order to create small deformations on the surface of the boxes. These deformations create distorted images reflected on the boxes. The interior space, defined only by three glazed facades, features an intense and homogeneous lighting thanks to a matte white backlit textile ceiling that avoids reflections on the golden boxes while emphasizing the distortions.

Every box includes, in one of its corners, an eye-level horizontal reveal that creates a corner display: one side is by the glass facade working as a shop window while the other side opens to the interior of the store as an interior display. In the terrace, by the sea, there are two more boxes of different sizes. One is a lounge bed with an incorporated display and the other one features the only signage of the store.

The outcome is a collection of sculptural and abstract volumes reflecting a golden and slightly deformed environment. The project questions and reflects on the concept of luxury proposing a game of make-up and appearances –where things are not what they seem. Therefore, simple and orthogonal boxes that appear as undulated and distorted while the environment of the marina and the mega-yachts is reflected as glowing, complex and sublime.

OHLAB Team: Paloma Hernaiz, Jaime Oliver, Rebeca Lavín, Walter Brandt, Marta Diego, James Hull
Construction management: Paloma Hernaiz, Jaime Oliver
Construction photos: OHLAB
Photos of finished project: José Hevia

 

Awards:
Winner of the Great Indoors Awards 2013. Amsterdam
Winner of the WAN Awards 2012. London
Finalist of the Best of the Year Awards 2012. New York
Publications:
LA VANGUARDIA Magazine. July 2014
ELLE DECOR. Italy
POWERSHOP Book 4 by FRAME
NOSY PARKER. December 2013
PLATAFORMA ARQUITECTURA
DESIGNBOOM
DETAIL nº14. Japan
BOB TAIWAN nº111. Korea
ARCHITECTURAL RECORD EEUU. September 2013
B-GUIDED Magazine. September 2013
ARQUITECTURA COAM Nº366
AIT Germany. April 2013
DECORATION INTERNATIONAL[E] nº3
DISEÑO INTERIOR nº247
ARQUITECTURA Y DISEÑO. February 2013
PROYECTO CONTRACT. February 2013
DISEÑO INTERIOR nº245
INTERIOR DESIGN. December 2012 Special issue
FRAME. December 2012
AD Spain nº73
DIARIO DE MALLORCA. August 2012
RELOJERIA ALEMANAAdmin Ohlab

    Este sitio web utiliza cookies para mejorar su experiencia de usuario. Si continua navegando entendemos que acepta su uso de acuerdo con nuestra política de cookies.
    This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Cookie Policy.

    Leer más / Read more

    Las opciones de cookie en este sitio web están configuradas para "permitir cookies" para ofrecerte una mejor experiéncia de navegación. Si sigues utilizando este sitio web sin cambiar tus opciones o haces clic en "Aceptar" estarás consintiendo las cookies de este sitio.

    The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

    Cerrar / Close